Privacy Policy

Last updated:June 3, 2025

1. Who We Are

Marketing Examined LLC. ("Marketing Examined", "we", "us", or "our") provides a web application, Chrome extension, and related services (collectively, the "Service") that help users curate Instagram content, generate analytics, and share boards with collaborators.

2. Scope

This Privacy Policy explains how we collect, use, store, and share information when you:

If you do not agree with this Policy, please do not use the Service.

3. Information We Collect

CategoryExamplesHow We Collect
Account DataName, email address, password hash (or OAuth ID)Directly from you when you sign up or sign in
Instagram Content & MetricsCaptions, thumbnails, likes, comments count, reach, engagement rateVia Instagram Graph API after you grant permission
Board & Collaboration DataBoard titles, descriptions, tags, collaborator emailsWhen you create or edit boards or invite others
Usage & Device DataBrowser, OS, IP, extension version, clicks, feature useAutomatically via cookies, localStorage, server logs
Payment DataLast four digits of card, billing ZIP, subscription tierThrough Stripe (we never store full card numbers)

We do not knowingly collect data from children under 13.

4. How We Use Information

  1. Provide the Service – authenticate you, fetch Instagram posts/analytics, save boards, and enable sharing.
  2. Improve & Secure – monitor performance, debug errors, prevent fraud, and develop new features.
  3. Communicate – send product updates, transactional emails, and respond to support requests.
  4. Bill & Enforce Agreements – manage subscriptions, issue invoices, and enforce our Terms of Service.
  5. Comply with Law – satisfy legal obligations and respond to lawful requests.

Our legal bases under GDPR are performance of a contract, legitimate interests, and, where required, your consent.

5. How We Share Information

Recipient / PurposeData SharedReason
Infrastructure providers (e.g., AWS us-east‑1 or Google Cloud Iowa)All data stored or processedCloud hosting, databases, media storage
Authentication provider (e.g., Auth0/Clerk)Email, hashed password / OAuth tokensSecure login & session management
Payment processor (Stripe)Billing email, card token, subscription planPayment handling & invoicing
Analytics & Crash Reporting (e.g., Mixpanel, Sentry)Usage & device data (pseudonymised)Product analytics, diagnostics
Email service (e.g., Postmark)Account email, board invite emailsTransactional and invitation emails
Collaboration InvitesBoard title, your name/emailTo notify collaborators you designate
Legal/ComplianceAny data requiredTo comply with subpoenas or legal claims

We never sell your personal information. Third‑party service providers act as processors bound by contractual obligations to safeguard your data and use it only for the services we request.

6. Cookies & Local Storage

We use first‑party cookies and Chrome extension storage.localto remember log‑in state, preferences, and A/B testing variants. You can disable cookies in your browser settings, but the Service may not work properly.

7. Data Retention

You may delete boards at any time; they are purged from active systems within 24 hours and from back‑ups on the next rotation.

8. Your Rights

Depending on where you live, you may have rights to:

To exercise any right, email help@marketingexamined.com. We respond within 30 days.

9. Security Practices

No method of transmission or storage is 100 % secure; we cannot guarantee absolute security.

10. International Transfers

We are headquartered in the United States; your data may be processed in the U.S. and other jurisdictions. Where required, we useStandard Contractual Clauses or other safeguards to protect data transferred from the EEA, UK, or Switzerland.

11. Changes to This Policy

If we make material changes, we will:

  1. Post the updated policy here and revise the “Last updated” date.
  2. Notify account holders by email or in‑app banner at least 7 days before changes take effect, unless required sooner by law.

12. Contact Us

Marketing Examined LLC.
Attn: Privacy Team
310 E St Elmo Rd
Austin, TX 78745 USA
Email: help@marketingexamined.com